Tooling.

31 items tagged tooling. Page 2 of 2.

• Industry report·21 May 2026·2 min

  Google search box is now Google AI box

  Google's search bar now accepts conversational queries and creates agents that monitor topics autonomously over time.

• Methodology·21 May 2026·3 min

  Google Lighthouse starts auditing sites for AI agent readiness

  Lighthouse now audits sites for llms.txt and AI agent compatibility, making agent readiness measurable.

• Methodology·14 May 2026·3 min

  GA4 now isolates ChatGPT and Gemini traffic by default

  GA4 now reports ChatGPT and Gemini traffic as a default channel, ending the measurement excuse.

• Methodology·13 May 2026·3 min

  SERP rank is no longer the visibility metric that counts

  Rank tracking measures a results page that no longer exists. Citation share is the new visibility metric.

• Methodology·6 May 2026·4 min

  GEO vendors misread the paper they keep citing

  The GEO category is selling SEO with new vocabulary. The research it cites says otherwise.

• Methodology·23 Apr 2026·3 min

  A new measurement framework for AI search visibility

  Aleyda Solis splits AI search measurement into presence, readiness, and business impact.

• Methodology·10 Apr 2026·4 min

  iPullRank: keyword research now means managing portfolios

  iPullRank reframes keyword research as portfolio management. Citation share replaces rankings.